RESUME
RESUME
GABRIELLE PIERSON
Advertising Creative
Profile Summary
Creative Advertising student at Michigan State University with hands-on experience across startup, agency, and corporate marketing environments. Skilled in content strategy, SEO, social media marketing, and campaign execution. Proven ability to contribute to brand development, digital campaigns, and cross-functional projects, including building a podcast brand from the ground up and supporting client marketing initiatives. Seeking a full-time role in digital marketing where I can combine creativity and data-driven strategy to drive measurable growth.
Work Experience
Strategic Support Analyst
Jackson National Life Insurance
April 2025 – Present
- Support operations across departments, ensuring efficient workflows and accurate processing.
- Manage document processing, communications, and data entry within regulated systems.
- Handle customer inquiries while maintaining compliance standards.
- Selected for a specialized team to support large-scale onboarding initiatives.
- Assist in developing training plans and scheduling for high-volume new hires.
- Collaborate cross-functionally to improve onboarding and internal processes.
Marketing Intern
Startup Grind
December 2025 – Present
- Supported launch of a student-focused podcast, contributing to branding and content strategy.
- Wrote SEO-optimized blog content to drive visibility and engagement.
- Assisted in building and refining website structure and user experience.
- Developed branding assets to maintain a cohesive visual identity.
- Conducted research and social audits to inform growth strategies.
- Collaborated remotely to manage tasks and deliverables.
Marketing Intern
Sandhill Digital
December 2025 – Present
- Manage content creation for Instagram and YouTube, posting consistently to support brand growth.
- Designed reusable templates for social posts and YouTube thumbnails to maintain visual consistency.
- Create blog content and corresponding Instagram Reels to drive engagement and cross-channel traffic.
- Analyze performance metrics to identify trends and improve content effectiveness.
- Attend client meetings to gain insight into strategy and client communication.
ToGo Specialist
Cheddar’s Scratch Kitchen
August 2024 – August 2025
- Processed high-volume phone and online orders with accuracy and efficiency.
- Coordinated with kitchen staff to ensure timely order completion.
- Handled cash, credit, and digital transactions; resolved customer concerns.
- Maintained food safety and cleanliness standards.
Store Associate
Vera Bradley Outlet
May 2022 – August 2024
- Provided customer service and maintained accurate sales documentation.
- Met and exceeded monthly, quarterly, and yearly sales goals.